Blog Posts

June 15, 2021 Posted by Pocketstop in Text Message Marketing - M360

By now (or, at least, before the pandemic), you must have heard this type of thinking countless times: retail is now all about the experience. We’ve been through a lot in the past year, but it’s still true. The way your customer experiences your mall is everything. A good, positive customer experience can define your future. Yet it’s all part …

June 23, 2021 Posted by Pocketstop in Text Message Marketing - M360

What could possibly be more important than price and product? Try customer experience (seriously, try it!). 

June 29, 2021 Posted by Pocketstop in Text Message Marketing - M360

Now that life is getting back to somewhat normal, it’s more urgent than ever to attract shoppers (both old and new) and measure their behavior as they journey through your center. With new technology, you can now get a clear handle on what’s bringing customers to you, and what’s keeping them returning.

January 22, 2014 Posted by Pocketstop in Pockestop News

Emergency notification systems can play a key role in the event of a crisis, where there is no scope for human error. Having an effective emergency response system in place can help reduce the magnitude of damage caused during a crisis to a significant extent. It is important for such a system to be easy to use and manage, and …

March 19, 2014 Posted by Pocketstop in Pockestop News

We live in an age of dynamism and changes happen every second; this rule applies without exception. It is in the best interest of everyone that things go smoothly, but there are times when an inevitable crisis could happen and affect an organization.

April 9, 2014 Posted by Pocketstop in Pockestop News, Mass Notification

Crisis communication solution have become an integral part of the disaster management plans of several prominent organizations today. These systems can be used as a broadcast medium to disseminate important and critical information to all the parties concerned in the event of an emergency. An emergency notification system is the perfect aid to dispatch timely information to relevant personnel so …

April 11, 2018 Posted by Pocketstop in Business Continuity, Crisis Communications, Mass Notification

Critical incidents often occur with little or no warning and need to be addressed immediately and professionally. In the event of a critical incident it is important to have the correct measures in place in order to keep all parties informed and updated with all details available in real time. Failure to communicate during a critical incident can create insecurity …

April 20, 2018 Posted by Pocketstop in Business Continuity

In the case of a workplace emergency situation, SMS technology can be seriously beneficial for emergency communications. Whereas many other communications methods may be available, other technologies can prove unreliable in times of true crisis.

April 26, 2018 Posted by Pocketstop in Other

Millennials and Baby Boomers certainly differ with regards to their aspirations, expectations, and general ways of thinking. They also prefer to communicate using different platforms and methods.

May 11, 2018 Posted by Pocketstop in Other

Cyber attacks come in many forms and can seriously impact the operations and infrastructure of your business. Whilst it’s important to have business continuity plans in place and team members allocated to deal with such attacks, it’s also paramount to consider what to tell employees and how as a cyber attack emerges.