Blog Posts

December 9, 2019 Posted by Pocketstop in Text Message Marketing - M360

The advent of online retail stores and e-commerce businesses have stolen the limelight from brick and mortar businesses. Shopping mall operators now have to work harder to attract customers and increase foot traffic forcing you to devise unique and innovative strategies to grab the attention of your audience. This becomes particularly crucial during peak sales periods and important holidays like …

December 27, 2019 Posted by Pocketstop in Text Message Marketing - M360

Malls in America are facing a retail apocalypse. Mall vacancies stood at a seven-year high of 9.1% in 2018’s third quarter. These large vacancies have led to the collapse of many shopping malls in the country, and about 1211 remain in the nation.

October 8, 2020 Posted by Pocketstop in Text Message Marketing - M360

You may already know why shopping mall customer segmentation and personalization are important (if not, read our blog post stat!). In getting your plan together, here are the challenges:

November 6, 2014 Posted by Pocketstop in Text Message Marketing - M360, Pockestop News

Align customer experience and expectations with customer service processes using Omni-Channel Communications The idea or concept of Omni-channel communications is all the rage among marketers. While it might be the rage, talking about it and actually doing it are two different things. For one, many companies, and many marketers for that matter, are still working with silos of data. For …

June 14, 2016 Posted by Pocketstop in Text Message Marketing - M360, Pockestop News

Move allows company to easily auto-scale based on-demand and provides customers with increased performance and high-availability “When Pocketstop first moved to Microsoft Azure back in 2012, the easiest and quickest way to get up and running was to use Virtual Machines or VM(s). While this suited us well for many years, we knew that we ultimately wanted to run our platform …

October 19, 2018 Posted by Pocketstop in Text Message Marketing - M360

Text message marketing is seeing an astonishingly rapid increase in popularity as more and more businesses – big and small – are turning to it for their customer-engagement needs. Given the remarkable open-and-read rate of text messages, there’s no situation in which your marketing strategy will not benefit from text messaging solutions, from when you want to inform your customers …

November 1, 2018 Posted by Pocketstop in Text Message Marketing - M360

The year was 2005. Mobile marketing began with simple text messages being sent to customers by businesses and brands they signed up with to receive these messages that ranged from notification of sales to new product announcements. At that point, mobile marketing was born! Over a decade later, it has flourished into a booming business. Just how, you may wonder.

October 9, 2018 Posted by Pocketstop in Text Message Marketing - M360

For almost two decades, text message marketing has ruled the marketing industry incontestably with high success rates. SMS marketing statistics and facts demonstrate why that has been the case.

October 17, 2019 Posted by Pocketstop in Text Message Marketing - M360

While your retail tenants are planning out their promotions, it’s crucial for shopping malls to come up with unique marketing ideas to increase foot traffic.

December 23, 2019 Posted by Pocketstop in Text Message Marketing - M360

When was the last time you went to a shopping mall with the sole intent of buying something? Once perceived as the face of modern retail, many shopping malls are dying a slow death. Today, people often go to malls to hang out with their friends or spend quality time with their family. If your mall fails to engage your …