Blog Posts

September 4, 2014 Posted by Pocketstop in Other

The excitement that going to the movie theater brings is a feeling we all know. For a couple of short hours we take a break from reality and focus on whatever is showing on the silver screen. Going to the movies is an activity that attracts a wide variety of people from all ages, races and genders. Last year, 1.34 …

August 20, 2014 Posted by Pocketstop in Pockestop News, Mass Notification

The power of a social network can add value to a crisis communication strategy Being able to effectively communicate during an emergency is an important capability of any organization. A crisis situation needs to be addressed systematically to prevent loss of life, damage to property and harm to an organization’s reputation. Keeping employees and other stakeholders informed in such situations …

August 15, 2014 Posted by Pocketstop in Pockestop News, Mass Notification

Critical Preparations You Need (but hope you never have to use) After waking up bright and early, my morning routine consists of a little breakfast, coffee and catching some news on the television before I head out to the office. Pretty standard. Sometimes, however, I am hesitant to turn on the news. Sometimes, I just want to leave the TV …

August 13, 2014 Posted by Pocketstop in Pockestop News, Mass Notification

Which channel should I use for crisis communication during an emergency? Having a mass notification system at the ready to reach all employees in an organization can be incredibly beneficial in a crisis. An emergency alert system allows for the timely distribution of crisis communication that goes a long way in ensuring the safety and reputation of an organization and …

August 8, 2014 Posted by Pocketstop in Pockestop News

Last month, Mobile Marketing Watch published a brand new statistic about Smartphone penetration in the U.S.1 that got me thinking about how marketing has evolved over the years. Do any of us yearn for the days in Mad Men where marketing and advertising channels were pretty limited — can you imagine just three network television channels and no internet? With …

July 7, 2014 Posted by Pocketstop in Pockestop News

Why should I Register For Text Message Weather Alerts? Whether you are planning to watch a World Cup game on the patio at your favorite restaurant, running a quick errand to Hobby Lobby or loading up the RV to head out to this weekend’s NASCAR race — the weather could make or break your plans. Is that patio covered enough …

June 25, 2014 Posted by Pocketstop in Pockestop News, Mass Notification

Disasters and calamities are inevitable; they cannot be done away with. But what organizations can control is how to respond in such a situation and prepare for them so that the damage can be controlled and minimized. Disaster preparedness is an ongoing process that calls for constant monitoring so that everything is kept updated.

May 28, 2014 Posted by Pocketstop in Mass Notification, Microsoft Integration

As Chief Technology Evangelist of Pocketstop, one of my jobs is to evangelize our products and help potential customers and partners better understand our platforms and the infrastructure required to deliver them. Having said that, I would like to use this blog post to discuss Pocketstop’s RedFlag Notification System, running on Microsoft Azure.

May 2, 2014 Posted by Pocketstop in Other

As Chief Technology Evangelist of Pocketstop, one of my jobs is to evangelize our products and help developers and potential customers better understand how to best leverage our platforms and combine our capabilities into a complete solution. Having said that, I would like to introduce you to the next-generation implementation of our Digital Offers capabilities and share with you some …

April 9, 2014 Posted by Pocketstop in Pockestop News, Mass Notification

Crisis communication solution have become an integral part of the disaster management plans of several prominent organizations today. These systems can be used as a broadcast medium to disseminate important and critical information to all the parties concerned in the event of an emergency. An emergency notification system is the perfect aid to dispatch timely information to relevant personnel so …