Blog Posts

March 1, 2016 Posted by Pocketstop in Text Message Marketing - M360, Pockestop News

Today is Super Tuesday! Here in Texas, it’s Election Day for the presidential primary. What an interesting race it has been so far. Don’t worry, we’re not here to talk politics but technology, of course. Today, I want to talk about one of our favorite subjects—text messaging—and how it is being used by candidates as a communication channel.

April 25, 2016 Posted by Pocketstop in Text Message Marketing - M360, Pockestop News

SMS Text Marketing is growing fast and there’s no sign it will slow down anytime soon. Despite the growth, consumer demand and success of SMS text message marketing solutions, some businesses out there are still reluctant to add a SMS service to their marketing mix. Why? Well, I can’t answer that why, but I can answer why you should be …

May 9, 2016 Posted by Pocketstop in Text Message Marketing - M360

SMS text message marketing is the best tech tool to drive digital engagement. It just is. Everywhere I go, I look for short codes at my favorite shops and restaurants. I check the bottom of my receipts and I even go to the websites of my favorite places to see if they will text me hot deals, sales and other …

July 30, 2018 Posted by Pocketstop in Other

Over 6 billion text messages are sent every day in the U.S alone. With open rates averaging at around 98%, SMS communication is a fantastic avenue for businesses to keep in touch with their customers and vice versa.

May 10, 2019 Posted by Pocketstop in Other

We often underestimate the power of SMS marketing. However, it is the most preferred way of communication for all Americans who are younger than 50. While SMS marketing can help you reach your target customer, it can also help improve your overall marketing strategy.

April 27, 2020 Posted by Pocketstop in Other

Just because your shoppers aren’t currently visiting your shopping center, doesn’t mean you can’t reach out to them. You can’t afford shoppers forgetting about the great things your tenants and the center have to offer because you didn’t remind them.

August 19, 2020 Posted by Pocketstop in Other

How important is customer engagement for your shopping mall? Take a look into the very near future:

August 24, 2020 Posted by Pocketstop in Other

In an age of Amazon, shopping center marketers need to think and market differently especially during the COVID-19 pandemic. Only 32% of shoppers go to stores because they enjoy the experience; more than three-quarters try to avoid stores altogether, according to the Salesforce Connected Shopper Report. Shopping centers must drive shoppers in by creating a unique selling proposition especially as …

August 31, 2020 Posted by Pocketstop in Other

Optimizing your shopping mall’s marketing budget to seem bigger is something every center wants to do to maximize revenue and profits. In an age of Amazon, marketing is an essential to drive customers to visit your shopping malls.

September 8, 2020 Posted by Pocketstop in Other

Sales promotions can garner customers’ attention and loyalty. Personalized promotions are a good way to boost short-term sales, attract new and existing mall shoppers and increase dwell time for your center.