SMS Text Marketing Campaign Gains 13,000 Subscribers In 5 Weeks SMS text marketing campaigns are…
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April 25, 2016 Posted by Pocketstop in Text Message Marketing - M360, Pockestop News Social Share
Despite the growth, consumer demand and success of SMS text message marketing solutions, some businesses out there are still reluctant to add a SMS service to their marketing mix. Why? Well, I can’t answer that why, but I can answer why you should be using SMS text marketing as soon as possible… and a few statistics are going to help me do it!
From its ubiquity to its incredible response rates, SMS is really a no-brainer. Did you know the average person in the U.S. looks at their Smartphone over 150 times per day? Did you know mobile phone users have their phone within reach 14 hours a day (with many of the younger generation having it within arm’s reach 24/7!)? Did you know that SMS marketing campaigns are “opted out” less than 5% of the time?
Did you know… that SMS can give your business that boost in sales it needs? It can create stronger customer relationships and drive a specific consumer behavior? Okay, okay… enough with the “did you know” questions. Keep on reading below to find 10 more statistics that prove SMS should be (and is!) taken seriously as a marketing and communications tool.
For more information about Pocketstop’s SMS text marketing service, please give us a call at 877-840-2444 and visit our website www.pocketstop.com where you can live chat with us today.
Sources:
1 http://www.pewinternet.org/2015/04/01/us-smartphone-use-in-2015/
2 http://www.pewinternet.org/2013/09/19/cell-phone-activities-2013/
3 http://mobilemarketingwatch.com/sms-marketing-wallops-email-with-98-open-rate-and-only-1-spam-43866/
4 http://connectmogul.com/2013/03/texting-statistics/
5 http://digitalmarketingmagazine.co.uk/mobile-digital-marketing/7-key-statistics-for-sms-marketing/558
6 http://www.eweek.com/small-business/businesses-texting-grows-more-widespread.html
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