Blog Posts

December 2, 2019 Posted by Pocketstop in Mass Notification

Emergencies require you to be prepared at all times. Regardless of your industry, calamities can strike without any warning, and you need to be ready to deal with them. If you’re left off guard, it can lead to a significant loss of life and property.

January 22, 2020 Posted by Pocketstop in Other

In 2019, the U.S. witnessed 417 mass shootings that claimed more than 500 lives and injured over 1,600 people. These figures indicate a sharp rise in the number of mass shootings since 2018. Educational institutes and places of worship might be easy targets, but other organizations, including shopping centers, offices, etc. aren’t immune to such violent incidents.

June 21, 2021 Posted by Pocketstop in Mass Notification

In a nutshell: at first glance, all emergency notification app systems seem to be exactly alike. How do you comparison shop and choose the best system for your business?

March 8, 2019 Posted by Pocketstop in Other

Digital marketing has widened the array of possibilities for all industries, especially for retail, as customers are becoming more and more interested in engaging with their favorite brands via their mobile devices. Whether you are starting out or have already been in the retail industry for decades, redefining your marketing strategies based on modern trends and customer needs is mandatory …

August 13, 2019 Posted by Pocketstop in Other

Over the decades, shopping center marketing has experienced a wide array of changes and improvements, and with every new technology or industry development, business owners have had to amend their strategies in order to keep up with competitors. Whether we are talking about new shopping centers being built in your area, a shift in customer demand, or the need to …

October 9, 2019 Posted by Pocketstop in Other

Whether you wish to get the newest smartphone, purchase new clothes, grab some drinks, or watch the latest Hollywood blockbuster movies, a shopping mall has it all. However, with so many malls and trends going against shopping centers, it has become more difficult in recent years to increase foot traffic.

October 17, 2019 Posted by Pocketstop in Text Message Marketing - M360

While your retail tenants are planning out their promotions, it’s crucial for shopping malls to come up with unique marketing ideas to increase foot traffic.

October 31, 2019 Posted by Pocketstop in Other

Pop-up stores have recently emerged as an effective and popular marketing tool for brands. They are temporary retail establishments that can be set up on the streets, in shopping malls, or at public events. Depending on the location and marketing objective, a pop-up store can be available for a few days or even weeks. Many big brands, including Nike, Google, …

November 21, 2019 Posted by Pocketstop in Other

Every business needs to remain relevant to its customers to survive. The only way of doing so is by matching up to their interests and by keeping up with the latest trends. Shopping malls are no exception to this. They need to evolve based on the interests of shoppers continuously. The stores in the malls keep changing regularly based on …

November 25, 2019 Posted by Pocketstop in Text Message Marketing - M360

Events are great-crowd pullers, and by organizing them for your shopping mall, you can increase your foot traffic with ease. They are also a great marketing tactics through which you can increase the sales of your store tenants as well which is why it’s so common to see shopping centers regularly organize events.