Blog Posts

December 2, 2021 Posted by Pocketstop in Internal Communications

Choosing an internal communications platform? First, you’ll need to first ask yourself four vital questions to help you protect your business and possibly even increase the safety of your staff in the event of an emergency. Digital communications in any form can often be confusing, irrelevant, or even untrustworthy. Your internal communications platform should allow your messaging to be the …

November 29, 2021 Posted by Pocketstop in Crisis Communications

Your emergency communication plan needs just that — planning. No matter what the emergency, your business is going to be disrupted to some degree, and your staff will be impacted and maybe even injured, harmed, or worse. Although we often don’t have control over such circumstances, we do have control over how we plan for an emergency — step by …

November 23, 2021 Posted by Pocketstop in Crisis Communications, Mass Notification

The severity of COVID-19 has overshadowed another life-threatening dilemma: the active shooter trend. However, we should never think that the potential danger of an active shooter incident is behind us. Your active shooter alert strategy should remain front and center, and you should have an emergency preparedness plan and emergency communication system in place. Keep in mind that 2021 has …

November 17, 2021 Posted by Pocketstop in Crisis Communications, Internal Communications

One of the most proactive steps you can take in your business is to create a safety culture. Building a plan behind a safety message that is relevant for every emergency situation shows your staff you place workplace safety high on the priority list, which will motivate employees to follow it and stay safe. It is critical to integrate safe …

January 8, 2020 Posted by Pocketstop in Other

Shopping malls in the US have been in a mode of tailspin ever since the ecommerce industry started booming. People prefer to sit in the comfort of their homes and shop for their favorite products at even more affordable prices. This has led to widespread vacancies in the shopping malls in the country. Over 9.1% of the mall spaces were …

July 7, 2014 Posted by Pocketstop in Pockestop News

Why should I Register For Text Message Weather Alerts? Whether you are planning to watch a World Cup game on the patio at your favorite restaurant, running a quick errand to Hobby Lobby or loading up the RV to head out to this weekend’s NASCAR race — the weather could make or break your plans. Is that patio covered enough …

May 20, 2019 Posted by Pocketstop in Other

Today’s marketing landscape is in a state of constant change. That is why it has become extremely crucial for marketers to stay abreast with the latest trends and technologies. Marketing conferences are a great way to upgrade your skills and network with others in your community. However, when it comes to attending the right conference, you definitely a large assortment …

September 18, 2019 Posted by Pocketstop in Other

The advent of text messaging has revolutionized the way we communicate. Over the years, SMS has also emerged as a powerful marketing tool for businesses. The introduction of OTT (Over The Top) messaging applications such as iMessage and WhatsApp has further enriched the texting experience. In this article, we will explore the key differences between SMS, MMS, iMessage, and RCS.

May 2, 2014 Posted by Pocketstop in Other

As Chief Technology Evangelist of Pocketstop, one of my jobs is to evangelize our products and help developers and potential customers better understand how to best leverage our platforms and combine our capabilities into a complete solution. Having said that, I would like to introduce you to the next-generation implementation of our Digital Offers capabilities and share with you some …

September 17, 2019 Posted by Pocketstop in Other

Regardless of the size and nature of your business, the safety of your employees at the workplace should be of paramount importance. Safety measures must be taken to ensure that your employees are always away from harm’s way. Your goal should be to prevent workplace disasters through preventive measures.