Blog Posts

January 12, 2022 Posted by Pocketstop in Crisis Communications, Business Continuity

In an emergency, how will you communicate to your organization? As more people have worked remotely since 2020, our behaviors are increasingly digital and even distracted. While this can cause a host of issues, one of the most paramount is reaching employees in a critical situation.   Crisis messages need to be received and read immediately. In order to accomplish this, …

December 16, 2021 Posted by Pocketstop in Crisis Communications, Business Continuity

“It takes 20 years to build a reputation and five minutes to ruin it. If you think about that, you’ll do things differently.” Warren Buffet No one likes to think about disaster, but being unprepared can impact businesses on many critical levels. Taking the time to craft a careful crisis plan, monitor for smoldering issues, and executing thoughtful communication can …

November 4, 2021 Posted by Pocketstop in Crisis Communications, Business Continuity, Mass Notification

After extreme drought and fires this summer, the freeze in Texas this past February from winter storm Uri seems like the distant past. However, there have already been some major storms on both coasts this fall and it’s likely we will see more. The weather pattern known as El Nina will continue for the second year in a row. While …

October 21, 2021 Posted by Pocketstop in Crisis Communications, Business Continuity

Whether you’re a Fortune 50 company or a small business, cyber criminals are attacking companies of all sizes and becoming more brazen and destructive as a result. The stats bare this out: Cybercrime is up 600% year-over-year due to the COVID-19 pandemic – even small businesses saw a 424% increase in cyberattacks last year The average cost of an attack …

October 15, 2021 Posted by Pocketstop in Business Continuity, Crisis Communications, Mass Notification

One rule of thumb to ensure that your evacuation drill meets your criteria: practice makes perfect. Evacuation drills should be scheduled throughout the year in order to make sure your staff and other building occupants respond to the crisis in an effective (read: life-saving) manner. Emergencies happen without clear warning, and chaos and confusion can often occur as a result, …

September 28, 2020 Posted by Pocketstop in Business Continuity

Cybercrime has quickly become today’s fastest-growing form of criminal activity. Accenture has forecast it will cost businesses $5.2 trillion worldwide within five years.

September 14, 2020 Posted by Pocketstop in Business Continuity, Crisis Communications

First know this: you can never be too prepared when it comes to emergencies like fires. Unpreparedness brings panic and chaos. Planning helps bring organization and solutions to a dangerous situation.

September 3, 2020 Posted by Pocketstop in Business Continuity, Crisis Communications

The COVID-19 crisis is showing us the importance of having an emergency plan in place. Natural disasters begs us to be prepared, but also that each situation is unique and sometimes unpredictable. Ultimately, though, your organization having an emergency plan can possibly save lives and keep those around you from giving in to panic.

March 26, 2020 Posted by Pocketstop in Business Continuity, Mass Notification

Pandemics have the power to disrupt life across the globe. The raging COVID-19 pandemic has claimed more than 15,000 lives in a span of a few months. It has also taken a toll on the global economy forcing many organizations to shut down temporarily. Several small businesses have had to lay off their employees and now face the threat of permanent …

January 17, 2020 Posted by Pocketstop in Business Continuity, Mass Notification

The advent of modern technology has made businesses increasingly dependent on computers and the internet. From storing confidential data to making sales pitches – your business requires computer systems for almost every task. Moreover, you likely use internet-based communication systems to communicate with your employees, clients, and other stakeholders. Unfortunately, the growing dependence on technology also puts you at the …