Crisis communication plays an undeniably important role in the effective management of shopping centers, which…
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February 12, 2014 Posted by Pocketstop in Pockestop News Social Share
Having a crisis communication plan for severe winter storms is a critical need for organizations based in areas prone to chilly storms that can impact driving conditions and business opening. Such a plan of action can help to significantly minimize or even prevent the damage associated with these winter storms. If you are located in an area exposed to cold weather, it is never too late to implement such a plan.
The following guide highlights the key elements of a crisis communication plan for a severe winter storm, and also provides a checklist of what to do before, during, and after such a storm. Regularly review your emergency preparedness plan to ensure you are ready for the specific crisis that each season may bring.
When creating your emergency action plan for a winter storm, consider putting together a checklist to ensure all critical items are covered. At any point you identify something that needs to be communicated to your organization or tenants, you should implement a mass notification system. Read more about what should be included in your emergency action plan.
A little advance planning will go a long way when an actual event approaches or occurs. Your emergency action plan is an invaluable guide to helping stay organized and ensuring all necessary parties are kept in the loop and informed.
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