Emojis are a fun and creative way to engage with your customers on a more personal level and show your brands personality. Businesses are using emojis to respond to customer comments, convey a clear emotion and speak their customers language. Emojis have power and your text message marketing campaigns should convey that power.
With Pocketstop’s M360 emoji keyboard, you can add a spark to your text message marketing campaigns that resonate with your audience. In addition, your brand is able to connect with your audience in an emotional way which builds brand loyalty leading to increased sales.
The benefits of adding emojis to your campaigns include:
Boost Engagement – Emojis = Engagement. They have been proven to increase engagement levels, click through rates and open rates across all digital media channels including tweets, email and push notifications.
Capture Attention – In a world full of distractions, a picture is worth a thousand words and emojis effectively capture the attention of your target audience by serving as an eye catcher. This leads to higher engagement with your text message marketing campaigns by giving them that extra umph needed to excite, persuade, or intrigue.
Build Brand Sentiment – With emojis, you can communicate your brand’s personality in a fun and effective way. This leads to more memorable experiences, creates a connection and builds loyalty.Learn More
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