Your customer base is diverse and deserves messages tailored to their unique needs and wants. With grouping/audience segmentation, you can segment your audience based on demographic information to create effective text message marketing campaigns. This leads to your marketing goals being hit and you looking like a hero at your company.
With grouping/audience segmentation, you’re able to gather actionable intelligence provided by your audience giving you such as age, gender, birthday, and more. This allows you to send only the most relevant messages to the right people.
By using grouping/audience segmentation in your marketing campaigns, you can:
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