Target Messages Effectively Using Geotargeting

Geotargeting

Most critical situations businesses face won’t threaten the entire organization. From localized power outages to location specific natural disasters, you need a way to quickly and efficiently alert the individuals in the affected area.

With geotargeting, you now have a powerful tool to personalize messages based on the location of your employees, vendors, and stakeholders without disrupting the routines of individuals not affected. Geotargeting helps focus efforts and creates information in an easy to use format allowing for faster and more accurate communication during a crisis.

In addition, targeting messages only to those affected using geotargeting, will avoid creating excess panic and unnecessary distractions.

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