Daniel Wagstaff, CEO, of Pocketstop

About Daniel

As the CEO of Pocketstop, Daniel Wagstaff defines the strategic direction of the business while identifying and managing key business opportunities. He founded the company to focus on solving an organization’s largest communications issues by using proven technologies in unique ways ensuring solutions are simple, efficient and delivering measurable business results. Daniel has 20 years of diverse experience working with clients to ensure their B2B and B2C communication strategy motivates and drives the desired behavior. Before Pocketstop, Daniel worked at Aerotek, the largest private recruiting firm in the world, leading business operations.

Guest Articles

• “How To Retarget On Text Messages?“, RetargetLinks, April 2019
• “5 Examples of Brands Getting Personalization Wrong”, Social Media Dallas, September 2019

Podcasts

• Want to Make Your Customers Feel Like a VIP? Personalize Their Experience, Marketscale, May 2019
• The Impact of Communication over Notifications During Emergencies, Marketscale, June 2019

Press Mentions

• “Mall Operators Working To Implement Security Measures Without Interfering With Shopping Experience“, CBS Sacramento, September 2016
• “New Alert System Added To This Year’s Dallas Turkey Trot“, CBS Dallas / Fort Worth, January 2017
• “Happy returns translate into more sales“, Shopping Center Today, January 2017
• “Southwest 7-Eleven Stores Add 25,000 Opt-Ins To CRM Database“, Retail Dive, January 2017
• “Communication technologies put to work during COVID-19“, Shopping Center Today, April 2020

 

Speaking Engagements

• “Marketing’s Golden Era: Personalization And The Always Connected Generation“, Social Media Dallas, October 2019