Blog Posts

December 7, 2018 Posted by Pocketstop in Other

Proximity marketing technologies and strategies occupy a large sector of the digital marketing industry, even though they are relatively new. Customers demand a more personalized experience when dealing or interacting with their favorite brands, and marketers offered them such an experience with the help of proximity marketing and its fast-developing tools. For example, it is estimated that by 2022, the …

December 4, 2018 Posted by Pocketstop in Other

When it comes to workplace safety, all companies, no matter the industry should concern themselves with having effective strategies in place and team of EHS professionals always ready to tackle any situation. Whether you have a retail, industrial, hospitality, or entertainment company, having a strong hold of what environmental, health, and safety entails should be a top priority for you, …

December 3, 2018 Posted by Pocketstop in Other

The holiday season is a beautiful yet demanding and nerve-wracking time for companies all over the world, regardless of size or industry. Struggling to keep customers happy while making the most of investments and aiming to fulfill all goals can be a tough battle, especially when marketing teams are not making full use of modern and efficient means of marketing. …

November 16, 2018 Posted by Pocketstop in Other

We are living in a time when marketing is getting a lot of help from technology, thus resulting in innovative marketing solutions being available in the industry, solutions which can be used by all businesses, from small to large, regardless of sector or their location in the world. Digital marketing is traversing one of its most exciting periods, and not …

November 15, 2018 Posted by Pocketstop in Other

Modern times have brought us a wide array of solutions and innovations when it comes to marketing. If many years ago marketing was something companies would allocate a small budget for, knowing they might never recover their investments as the means of implementation were few and not always effective, nowadays, marketing stands proudly at the top of any investor’s list …

November 12, 2018 Posted by Pocketstop in Other

Proximity marketing is one of the most popular marketing techniques of the past years, and its increase in popularity has attracted not only the attention of marketers and industry professionals, but also that of organizations and customers from all over the world, as the services it provides are modern, intuitive, highly-efficient, and in most cases, cost-friendly. With proximity marketing, customers …

November 7, 2018 Posted by Pocketstop in Other

Internal communication is the driving force behind a happy workforce and, in turn, a successful business. Whether you are a company of eight or 800, effective communication can be the difference between a thriving, prosperous company and unhappy, unmotivated employees who have a direct and negative effect on business operations. When communication in the workplace is effective and employee-centric, personnel …

November 6, 2018 Posted by Pocketstop in Other

The landscape of the digital environment, particularly digital marketing is in a continuous process of outshining itself, with more and more innovative solutions, technologies and strategies emerging each day. This year will soon end and it has been abundant in forward-thinking digital marketing, regardless of industry, size, or place in the world of the organizations implementing it. Thriving, developing brand …

November 5, 2018 Posted by Pocketstop in Other

There has been a significant increase in customer-brand interaction via text messaging over the past years, from keeping in touch with favorite restaurants or interacting with retail brands to political campaigns. With more and more businesses turning to text message marketing for increasing their brand loyalty, sales growth and customer engagement needs, it is only natural that the means by …

October 26, 2018 Posted by Pocketstop in Other

It has already been six years since the world was supposed to end in 2012, yet the more we look at current events, the more we start wondering whether we are in fact headed towards a less apocalyptical end, but nonetheless, a very horrifying one. With the world becoming a playing field for social injustices, political unrest, violence, cyber-attacks on …